From the "Ermahgerd" girl to the Joseph DeCreux portrait, famous internet memes appear in this 60-second commercial from Truth in an attempt to dissuade younger kids from smoking. College students at a house party justify their smoking habits with excuses, only to be interrupted by famous internet memes declaring, "It's a Trap!"

Advertiser
Advertiser Profiles
Mood
Funny
Actors - Add
Cheyenne Haynes ... Girl in pink glasses, Jim McCaffree ... Voice Over), Kelly Marie Tran ... Girl interrupted by seal, Will Blagrove ... Voice Over Cat)
Animals
Agency
72andSunny (Creative Agency), MediaCom (Media Agency)

More Truth Commercials
Related Commercials

Get Full Metrics On This Ad

10 days of access across the site

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top