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Dairy Queen Bakes TV Commercial, 'Fan Anthem'

Media Measurement

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Attention & Performance Analytics

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People everywhere are singing a fan anthem that is dedicated to random things and ultimately to the Dairy Queen Bakes. A mustachioed man lounging on a chair in front of his bright red car is a fan of things that go. A woman surrounded by owl decor and other pieces in her home is a fan of all things kitchy. A die-hard Lionel Richie fan sits in front of the TV, which has the singer's face appearing on the screen, and has a mug close at hand that says "Hello" on it while she sings along to the hit song. Other fans of all things include the father who's a fan of warm ciabatta, the cheerleader who loves "cold and hotta" and fans of the DQ Bakes.

Advertiser
Dairy Queen
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Dairy Queen Triple Chocolate Brownie Bake, Dairy Queen Bakes, Dairy Queen Chicken Bacon Ranch, Dairy Queen Buffalo Chicken Snack Melt
Tagline
“Fan Food, Not Fast Food”
Songs - Add
Hello - Lionel Richie
Mood
Funny
Actors - Add
Kurt Ela ... Man in front of Corvette, Emily Kraudel ... \"All Things Kitchy\" Woman, Jermell Deshauan ... Man wearing red sweatshirt, Jermell Smith ... Man wearing a red jacket and holding a sparkler, Lionel Richie , Mikayla Arena ... Cheerleader with ice cream
Characters
Kids
Agency
Clarity Coverdale Fury Advertising, Inc. ... Agency, Spark Foundry ... Media Agency
Screenshots
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