Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About AutoTrader.com TV Commercial, 'Concert' Song by Sjowgren

Sometimes, you don't even realize what features you want in a car until you realize what you don't want. On a couple's way to a music festival, they get pulled over, prompting the girl in the passenger seat to search on AutoTrader for a car that isn't red. In a passing silver hatchback, a man searches for an SUV after realizing how squished he is in the backseat. The two AutoTrader searchers soon find each other at the festival and sneak past security with keyless entry to experience the premium audio from backstage. In the end, AutoTrader matches them with their perfect car, a 2016 Toyota 4Runner, and they drive off together after the concert while still listening to "Seventeen" by Sjowgren.

Advertiser
Advertiser Profiles
Tagline
“The Only Car Search Engine Driven by You.”
Mood
Active
Actors - Add
Tim Braun ... guy in the gray VW, Yolimar Lara ... girl in SUV, John Lano ... Voice Over)
Production
Elizabeth Minzes ... Producer, Jas Shelton ... Director of Photography
Agency
Zambezi (Agency), The Directors' Bureau (Production Company)

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