Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Volkswagen Model Year End Event TV Commercial, 'Clarence: Passat'

At Volkswagen's Model Year End "Clarence" Event, a salesman named Clarence helps out a customer interested in the 2016 Passat SE, while his two co-workers eye him enviously from the sidelines. They wish Volkswagen would name an event after them, like the "Model Year End Becky Event," a proposition that gives Steve an idea. He uses a marker to re-brand the sale as a "StEvent," but Becky insists that's just vandalism.

Advertiser
Advertiser Profiles
Promotions
Model Year End Event (expires: 08/31/2016)
Phone
1-800-DRIVE-VW
Mood
Funny
Actors - Add
Brandon Keener ... Clarence, Laird Macintosh ... Customer, Mike Rylander ... Steve
Agency
DDB (Agency), Johannes Leonardo (Creative Agency), PHD (Media Agency)

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