Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Hotels.com TV Commercial, 'Captain Obvious at the Airport'

Captain Obvious is going through the security gate at an airport in Houston, Texas. He talks about the Hotels.com rewards program as he sets off the metal detector. His cell phone and medals continue to set off the metal-detecting wand, so he is instructed to "ride the belt." Captain Obvious quickly tells security that there are liquids in his body during his x-ray.

Advertiser
Advertiser Profiles
Tagline
“The Obvious Choice”
Songs - Add
Mood
Funny
Scene Location
Houston, TX
Actors - Add
None have been identified for this spot
Characters
Agency
Young & Rubicam Group (Agency), Crispin Porter & Bogusky (Creative Agency), Assembly (Media Agency)

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