Built to perform, Bridgestone tires are compared to Olympic athletes. As runners sprint across winding mountain roads, they flash into Potenza Tires, and as a thunderstorm brews, swimmers take over by diving through the wet pavement in place of the tires and swimming down the street. They are described as responsive and versatile, having been engineered for all weather conditions.

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Tagline
“Your Journey, Our Passion.”
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None have been identified for this spot
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Active
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2016 Summer Olympics Aug 5, 2016 - Aug 21, 2016
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Agency
Dentsu America, Inc. (Agency), Publicis Dallas (Creative Agency), Razorfish (Digital Agency), Optimedia (Media Agency)
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