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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
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Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About 2017 Mazda MX-5 RF TV Commercial, 'Oneness'
The electric guitar allowed Masanori Minamisawa to discover a oneness with music and believes you should feel the same when you drive. With that in mind, he designed the Mazda MX-5 for drivers to experience that oneness with their car, the wind and the sky. A cover of "Can't Help Falling in Love" plays and people drive around with the top down, singing along to the classic song.
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Tagline
“Zoom-Zoom”
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Active
Actors
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Helen Nishimura ... Woman driver, Matt Pittenger ... Male driver with blonde, Ruby Corley ... Blonde woman in car
Agency
Berlin Cameron United (Agency), The Garage/Team Mazda (Creative Agency), The Garage/Team Mazda (Digital Agency)
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