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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
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Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Amazon Echo TV Commercial, 'Day After' Featuring Alec Baldwin, Jason Schwartzman

It's the day after the Big Game, and actor Alec Baldwin is woken up by his phone. When he answers, Jason Schwartzman is ecstatic from hearing Baldwin's voice as it confirms that he made it through the night. Confused, Alec asks Alexa (the Amazon Echo) what's in the news. Alexa plays an audio clip saying both actors were caught mooning the paparazzi. The newscaster also claims that Baldwin was seen throwing his shoe at photographers before running off. Baldwin looks down at his leopard print boxers and at his big toe poking through the sock. Alec asks Alexa to order another pair of Bresciani socks before sleeping, leaving Schwartzman on the line and still in jail.

Advertiser
Advertiser Profiles
Products
Songs - Add
Mood
Funny
Events & Venues
Super Bowl 50 Feb 7, 2016 at Levi's Stadium
Actors - Add
Alec Baldwin ... Actor/Actress, Jason Schwartzman ... Actor/Actress
Agency
Leo Burnett Toronto (Agency), Wongdoody (Creative Agency)

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