Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About HP TV Commercial, 'Reinvent Encouragement'

A father prints out pictures with his son before wishing his wife good luck on her big day. They walk her outside and send her on her way. As she begins the commute, she finds a picture of herself from a cross-country race taped to a pole. Then, as she exits the metro station, she comes across a large image of herself on the staircase. The woman passes hand-drawn pictures that her son made, along with poster-sized photos of herself laughing. She finally makes it to her new office, where she finds a mural of her face composed of many smaller pictures of her and her family. The HP printer on her desk prints a photo of her husband and son with a note of encouragement.

Advertiser
Advertiser Profiles
Tagline
“Keep Reinventing”
Songs - Add
Mood
Emotional
Actors - Add
Stella Stocker ... Mom
Agency
180LA (Agency)

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