Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About MasterCard MasterPass TV Commercial, 'Citi: Hair Dresser'

While Jane is getting her hair highlighted at the salon, her stylist notices an officer outside giving her a parking ticket. No need to panic, she has Citi Masterpass which allows her to add money to the meter with her cell phone and avoid ruining those foils.

Advertiser
Advertiser Profiles
Tagline
“Don't Just Buy It, MasterPass It.”
Songs - Add
Mood
Funny
Actors - Add
Cheryl Lynn Bowers ... lady getting hair done, Katie Orr ... hairdresser, Kevin Grasmann ... Voice Over), Verton R. Banks ... hairdresser in gold bowtie
Agency
TracyLocke (Agency)

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