Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About 2017 Toyota Tundra TV Commercial, 'Football Referee'

A high school football game ends in major disappointment when the referee calls out of bounds on what would have been a winning touchdown, leaving the team and its fans bewildered. On a sullen ride home in the 2017 Toyota Tundra, one of the players' families sees the ref on the side of the road, fighting off the rain and trying to get his broken-down car to start. Instead of holding a grudge, they decide to show some compassion and give him a lift.

Advertiser
Advertiser Profiles
Tagline
“Let's Go Places”
Mood
Active
Actors - Add
Mitch Berlow ... father
Agency
Saatchi & Saatchi (Agency), iCrossing (Creative Agency), iCrossing (Digital Agency)

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