Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Procter & Gamble TV Commercial, 'Raising an Olympian: Lex Gillette'

The mother of blind Paralympic athlete Lex Gillette reveals that the hardest thing she ever had to do was to tell her son he would never see again. However, she saw his potential before anyone else and encouraged him to decide for himself what's possible.

Advertiser Profiles
Tagline
“Proud Sponsor of Moms”
Songs - Add
Mood
Emotional
Actors - Add
Lex Gillette ... Athlete
Agency
Wieden+Kennedy (Agency), Grey Healthcare Group, Inc. (Creative Agency), Omnicom Media Group (Media Agency)
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