Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About NBA 2K16 eSports TV Commercial, 'Road to the Finals' Song by Raphael Lake

NBA 2K16's "Road to the Finals" is a video game competition where friends can use real basketball players or created players to compete for a chance to win $250,000.

Advertiser
Advertiser Profiles
Tagline
“Be the Story”
Mood
Active
Video Game

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