While the sun shines and the grass grows, Kobe Bryant arrives at practice at 3 a.m. Philosophers ponders existence, scholars read and Bryant takes everyone to school. This is the way it was, this is the way it is and this is the way it will be.

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Wieden+Kennedy (Agency), Wieden+Kennedy (Creative Agency), R/GA (Digital Agency), Wieden+Kennedy (Media Agency)

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