In the new ad narrated by Hall of Famer Bill Russell, Under Armour introduces the MVP Limited Edition of the Curry One basketball shoe. Stephen Curry stands on the empty court surrounded by total darkness, focusing on making every shot count. Throughout the ad, Russell reads the famous Jacob Riis quote about a stonecutter hammering away at a rock. It wasn't Curry's last shot that did it but all the times before that split the rock. Under Armour congratulates Golden State Warriors All-Star Point Guard Stephen Curry on winning the 2014-15 KIA NBA MVP.

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Tagline
“I Will.”
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None have been identified for this spot
Mood
Active
Actors - Add
Stephen Curry ... Athlete, Bill Russell ... Voice Over)
Agency
Droga5 (Creative Agency), Optimum Sports (Media Agency)

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