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Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
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Engagement Rating
Industry Share of Voice - past 2 weeks
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About Hotels.com TV Commercial, 'The One with the Guy Locked Out in His Underwear'
Gary sneaks out of his hotel room in nothing but his Monday tighty whities -- though it's actually Wednesday, as his coworker soon points out -- to drop off his food tray, and he locks himself out. Thankfully, Captain Obvious is there to help get him out of a potentially embarrassing moment with his coworkers... but not really. He's just there to point out that, normally, people wear pants and that despite Gary's attempt to hide behind the plant, he found him immediately. With the Hotels.com App, you could find hotels just as easily.
Advertiser
Products
Tagline
“The Obvious Choice”
Songs
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Mood
Funny
Actors
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Brandon Moynihan ... Captain Obvious, Matt Marr ... Underwear guy, Nina Daniels ... Girl with glasses
Characters
Production
Ted Melfi ... Director
Agency
Young & Rubicam Group (Agency), CP+B (Creative Agency), Assembly (Media Agency), Brothers & Co. (Production Company)
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