About Toyota Camry Super Bowl 2015 Campaign TV Commercial, 'To Be a Dad'

Toyota gathered some of the best dads and their children from the NFL, including Kurt Warner, DeMarcus Ware, Fred Jackson and LaVar Arrington, as well as everyday fathers for Toyota's Super Bowl XLIX campaign. Being a dad is more than just blood. It's making a choice to step up to be a positive influence. Tweet photos of your dad being great to #OneBoldChoice to join the Big Game celebration.

Advertiser
Advertiser Profiles
Tagline
“One Bold Choice Leads to Another”
Songs - Add
Mood
Emotional
Events & Venues
Super Bowl XLIX Feb 1, 2015 at University of Phoenix Stadium
Actors - Add
DeMarcus Ware ... Athlete, Fred Jackson ... Athlete, Jon Komp Shin ... Jon Komp Shin, Kurt Warner ... Athlete, LaVar Arrington ... Athlete
Production
Lauren Greenfield ... Director
Agency
Saatchi & Saatchi (Agency), iCrossing (Creative Agency), iCrossing (Digital Agency)

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