Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About GEICO Car Insurance TV Commercial, 'Military Parade Gecko Float'

The GEICO Gecko is at a patriotic parade to honor U.S. troops. A GEICO float rolls across the street with a header that reads, "Serving America's Military For Over 75 Years." He sees a giant gecko on the float that is supposed to represent him, but he realizes that the gecko looks nothing like him. Upset with the GEICO float, he questions who he should write a letter to.

Advertiser
Advertiser Profiles
Tagline
“15 Minutes Could Save You 15 Percent Or More On Car Insurance”
Songs - Add
Mood
Funny
Actors - Add
Jake Wood ... Voice Over GEICO Gecko)
Characters
Agency
The Martin Agency (Agency)

More GEICO Commercials

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