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General Electric Industrial Internet TV Spot, 'The Boy Who Beeps'

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A boy is born with a very special ability allowing him to speak to technology. He spends his days synchronizing machines until one day when he wants to see the stars. When you speak the language of industry, you control the conversation.

September 05, 2014
General Electric
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Aimee Shyn ... Teacher, Betsy Zajko ... Reporter, Jaeden Martell ... Eldest son, Alexandre Chen ... Chinese Engineer driving electric cart saying "Thank You", Cleo Fraser ... Girlfriend, JR Reed ... Father, Luke Meadows ... Newborn, Paul Brewster ... Naval Shipyard Supervisor, Zoey Diaz ... Mean Girl
BBDO ... Agency, OMD ... Media Agency
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