Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About GEICO TV Commercial, 'Word Game' Featuring Brian Orakpo

The GEICO Caveman plays a word game with Brian Orakpo, who plays the word "Orakpoed." Is that really even a word? The linebacker says it's another word for sacked. The caveman strikes back by adding the word cat to the board. Orakpo then spells out neanderthal. The caveman gets offended, takes the bus, and says the football player will not see him at the pancake social tomorrow.

Advertiser
Advertiser Profiles
Tagline
“15 Minutes Could Save You 15 Percent Or More On Car Insurance”
Songs - Add
Mood
Funny
Actors - Add
Brian Orakpo ... Athlete
Characters
Agency
The Martin Agency Inc. (Agency)
Screenshots

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