LeBron James can't seem to find time to himself. Whether he wants to enjoy his Fruity Pebbles cereal or relax on the couch, he is interrupted by cell phones, the kids or the guy using the leaf blower. Soon, however, LeBron finds the thing that gives him the feeling of escape: the 2015 Kia K900. It's fit for a king like him.

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Tagline
“Fit for a King”
Songs - Add
None have been identified for this spot
Mood
Funny
Actors - Add
LeBron James ... Athlete
Agency
Initiative (Agency), David&Goliath (Creative Agency), Canvas Worldwide (Media Agency)

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