Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About McDonald's Hot 'n Spicy McChicken TV Commercial, 'Badder & Bolder'

Badder and bolder, the McDonald's Hot 'n Spicy McChicken is revving up the dollar menu with a blend of savory spices.

Advertiser
Advertiser Profiles
Tagline
“I'm Lovin' It”
Mood
Active
Actors - Add
Curtis Hamilton ... Guy Eating McChicken, Tracey Graves
Agency
DDB (Agency), We Are Unlimited (Creative Agency), DDB Chicago (Digital Agency)

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