Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Kellogg's TV Commercial, 'Uphill'

Most of the time, people have their sights set on the finish line. But the most important moment is the start. Like this little boy skiing for the first time, the start is when you begin to dream. As he progresses we see the little boy with the dream becomes U.S. Olympic Skater Ted Ligety. With a healthy breakfast including Kellogg's cereals, you can get your day off to a championship start.

Advertiser
Advertiser Profiles
Tagline
“See You at Breakfast”
Songs - Add
Mood
Active
Events & Venues
2014 Sochi Olympics Feb 7, 2014 - Feb 23, 2014
Actors - Add
Ted Ligety ... Athlete
Agency
Leo Burnett (Agency), Leo Burnett USA (Creative Agency)

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