Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>

Under Armour TV Commercial, 'Rule Yourself' Feat. Stephen Curry, Misty Copeland

Stephen Curry of the Golden State Warriors, American ballet dancer Misty Copeland and PGA Tour golfer Jordan Spieth star in this powerful Under Armour commercial. Each athlete stands tall in front of a hazy neutral backdrop, looks forward with determination and begins to train. Then, we watch the bodies literally multiply to become armies of people synchronizing with every spin, swing and dribble. By the time these armies each go back to being a single person, we are reminded that we are a sum of our training.

Under Armour
Advertiser Profiles
Facebook, Twitter, YouTube
“I Will.”
Songs - Add
Einstein on the Beach - "Knee Play 1" - Philip Glass
Actors - Add
Jordan Spieth ... Athlete, Misty Copeland ... Athlete, Stephen Curry ... Athlete
James Graves ... Producer
Droga5 ... Creative Agency, Optimum Sports ... Media Agency, Reset ... Production Company
View All Screenshots

Media Measurement

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions

Attention & Performance Analytics

Attention Score
Industry Avg. Score
Earned Online Views
Social Impressions
Engagement Rating