Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About AT&T TV Commercial, 'DIRECTV: Times Square'

It's a typical busy night at Times Square in New York City, but suddenly all the lights go out. When they come back on, they are all showing the same thing: a clip from the movie "The Wizard of Oz" followed by one from "The Matrix" and other films. DirecTV and AT&T have joined forces to bring your television and wireless services together and take entertainment to new places.

Advertiser
Advertiser Profiles
Tagline
“Mobilizing Your World”
Mood
Active
Scene Location
Times Square, New York, NY
Actors - Add
Agency
Grey Global Group Inc. (Agency), BBDO (Creative Agency), BBDO Worldwide (Digital Agency), Hearts & Science (Media Agency)

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