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Attention & Performance Analytics
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Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
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Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

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Earned Online Views
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Engagement Rating
Industry Share of Voice - past 2 weeks
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About KFC TV Commercial, 'Baseball' Featuring Darrell Hammond

Watch as SNL alumnus Darrell Hammond dons his white tux, white wig (and what looks like a goatee) and glasses -- yep, Colonel Sanders is back. He stands in an empty baseball field with a bucket of Kentucky Fried Chicken in one arm, admiring what he sees and singing his theme song. He believes baseball is America's No. 1 sport, free of scandal or corruption of any kind. He also believes every baseball fan should enjoy a KFC summer meal during a game.

Advertiser
Advertiser Profiles
Tagline
“It's Finger Lickin' Good”
Mood
Funny
Actors - Add
Darrell Hammond ... Colonel Sanders
Characters
Production
Eric Baldwin ... Director, Eric Edwards ... Director, Hayley Goggin ... Director, Karl Lieberman ... Director, Stacy Wall ... Director
Agency
Draftfcb (Agency), Wieden+Kennedy (Creative Agency), Mediavest | Spark (Media Agency), Imperial Woodpecker (Production Company)

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