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Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Chili’s Turns the Triple Dipper Cheese Pull into a National Ad Campaign
Chili’s Turns the Triple Dipper Cheese Pull into a National Ad Campaign
From Scream to Screen: Cologuard’s Fright-Free Message
From Scream to Screen: Cologuard’s Fright-Free Message
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
Ford Revs Up With Emotion for its First Global Brand Push in 15 Years
Ford Revs Up With Emotion for its First Global Brand Push in 15 Years
How Credit One’s “Credit Wreckers” are Empowering Consumers
How Credit One’s “Credit Wreckers” are Empowering Consumers
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play
Your Car, Your Way: Slate’s Customizable EV Breaks the Mold
Your Car, Your Way: Slate’s Customizable EV Breaks the Mold
Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’
Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’
Support, Strength, and Success: Adidas’ Winning Formula for Athlete Empowerment
Support, Strength, and Success: Adidas’ Winning Formula for Athlete Empowerment
Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Innovating Service, Value, & Positioning