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PetSmart Leverages Brick-and-Mortar Strengths to Convince Customers to Ditch Online Competitors

From Programmatic to Performance: Julie Van Ullen’s Industry Lens

Absolut Tabasco’s Fiery Global Debut

Jet-Puffed’s “Love ’Em to Death” Breaks the Mold with Sacrificial Marshmallows

The Math Genius Behind the Campaign: TaxSlayer’s Calvin Culator Takes Center Stage

The Creative Approaches Fueling the Top 5 Most Likeable Super Bowl LX Pre-Releases

The Primal Call to Protect: Mutual of Omaha Revitalizes a 60-Year Legacy

Building “Room to Dream”: Rocket Mortgage and Jahmyr Gibbs Take the Field

Red Lobster Gives Consumers More Reasons to Love Seafood

From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming

A Footlong Leap Forward: Subway Resurrects the Sub Club

Proof That Nostalgia Still Sleighs: Capital One’s New Holiday Campaign