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A Winning Game Plan to Refine TV Viewing Data During Football Season
A Winning Game Plan to Refine TV Viewing Data During Football Season
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Segment Matching: Advancing TV Ad Measurement for the Digital Era
We’ve Partnered with NBCUniversal to Make Outcome-Based TV Selling a Reality
We’ve Partnered with NBCUniversal to Make Outcome-Based TV Selling a Reality
Connect Your TV Ad Impressions to Business Outcomes
Connect Your TV Ad Impressions to Business Outcomes
The 68th Annual Primetime Emmy Awards by the Numbers
The 68th Annual Primetime Emmy Awards by the Numbers
NBA Finals TV Ad Scorecard – Digital Engagement
NBA Finals TV Ad Scorecard – Digital Engagement
New Ads Steal the Show at the Oscars
New Ads Steal the Show at the Oscars
Who’s Winning the Super Bowl 50 Pre-Game: Top Performing Teasers
Who’s Winning the Super Bowl 50 Pre-Game: Top Performing Teasers
New Video Games Feature Women, But Are They Advertising to Them?
New Video Games Feature Women, But Are They Advertising to Them?
Half-Time At The 2015 Women’s World Cup
Half-Time At The 2015 Women’s World Cup
Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign
Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign