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How Heineken 0.0’s Ad Campaign is Winning Over Both Drinkers and Non-Drinkers
How Heineken 0.0’s Ad Campaign is Winning Over Both Drinkers and Non-Drinkers
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
‘Worth It’ Indeed: Shake Shack’s Ad Campaign and the Art of Culinary Storytelling
‘Worth It’ Indeed: Shake Shack’s Ad Campaign and the Art of Culinary Storytelling
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
De-Risk Your TV Ad Investments With Big Data
De-Risk Your TV Ad Investments With Big Data
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
NFL TV Ad Reach Goes the Extra Yard
NFL TV Ad Reach Goes the Extra Yard
Video Ads That Won the Women’s World Cup 2023
Video Ads That Won the Women’s World Cup 2023
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 3
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 3
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2