Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (11 results) Character Appeal vs. Brand Recall: Key Insights from On Running’s Elmo Campaign What Brands Need to Know About the Viewer Impact of Political Advertising Why Your Measurement Stack is Making You Less Confident (And How to Fix It) Building “Room to Dream”: Rocket Mortgage and Jahmyr Gibbs Take the Field From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming From Scream to Screen: Cologuard’s Fright-Free Message Timothée Chalamet Takes the Wheel in Lucid Motors “Driven” Campaign Who’s Betting on Streaming? A Look at H1’s SOV by Vertical Losing the Plot: Storytelling in Super Bowl Ads is in Decline Ask an iSpot Expert: Video Creative Effectiveness Insurance Grows Year-Over-Year Spend, Impressions in April