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The Winning Formula Behind Scopely’s Star-Studded Monopoly Go Campaign
The Winning Formula Behind Scopely’s Star-Studded Monopoly Go Campaign
How Rao’s ‘Most Important Ingredient’ Serves Up Authenticity
How Rao’s ‘Most Important Ingredient’ Serves Up Authenticity
‘Delivery’s Other Half’: Grubhub and Amazon Promote Their Partnership
‘Delivery’s Other Half’: Grubhub and Amazon Promote Their Partnership
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Messaging in Election Years: How to Know What’s Right for Your Brand
Messaging in Election Years: How to Know What’s Right for Your Brand
Creative Outcomes | Beetlejuice, Beetlejuice, BeetleMax: How CarMax Cleverly Proves It Offers a Better Way
Creative Outcomes | Beetlejuice, Beetlejuice, BeetleMax: How CarMax Cleverly Proves It Offers a Better Way
What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising
The Power of Audience-Centric Video Ad Measurement
The Power of Audience-Centric Video Ad Measurement
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
iSpot and Paramount Strike Deal for Currency Measurement
iSpot and Paramount Strike Deal for Currency Measurement