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iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
Reimagining Fitness with Heated Rivalry Star Hudson Williams
Reimagining Fitness with Heated Rivalry Star Hudson Williams
Real-Time Optimization at Scale
Real-Time Optimization at Scale
Jet-Puffed’s “Love ’Em to Death” Breaks the Mold with Sacrificial Marshmallows
Jet-Puffed’s “Love ’Em to Death” Breaks the Mold with Sacrificial Marshmallows
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
Timothée Chalamet Takes the Wheel in Lucid Motors “Driven” Campaign
Timothée Chalamet Takes the Wheel in Lucid Motors “Driven” Campaign
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
Scaling Ad Impact with Precision
Scaling Ad Impact with Precision
From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign
From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign
iSpot Launches Outcomes at Scale; Paramount Leads as First to Implement
iSpot Launches Outcomes at Scale; Paramount Leads as First to Implement