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This is Tax Break-Up: TurboTax Exerts Early Influence on Tax Service Brand Choice
This is Tax Break-Up: TurboTax Exerts Early Influence on Tax Service Brand Choice
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Cannes Lions 2024: Marketers Call for Unification
Cannes Lions 2024: Marketers Call for Unification
My Code Taps iSpot to be Third Party Measurement Provider of its Diverse Slate of CTV Apps and Properties
My Code Taps iSpot to be Third Party Measurement Provider of its Diverse Slate of CTV Apps and Properties
Super Bowl LVIII Scores Average Second-by-Second Audience of 126.6 Million Viewers Across All Linear, Out-Of-Home and Streaming
Super Bowl LVIII Scores Average Second-by-Second Audience of 126.6 Million Viewers Across All Linear, Out-Of-Home and Streaming
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Which TV Ads Generated The Biggest Laughs in 2023?
Which TV Ads Generated The Biggest Laughs in 2023?
iSpot.tv Earns MRC Accreditation for National TV Ad Occurrence Reporting
iSpot.tv Earns MRC Accreditation for National TV Ad Occurrence Reporting
How Precise Out of Home Measurement Is Reshaping Modern TV Currency
How Precise Out of Home Measurement Is Reshaping Modern TV Currency