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Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’
Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’
Why “The Lunchables Effect: Fractions” is Too Cool for School
Why “The Lunchables Effect: Fractions” is Too Cool for School
Cheetle Dust “Thingertips” Offers a Finger-Lickin’ Tie-In Surprise
Cheetle Dust “Thingertips” Offers a Finger-Lickin’ Tie-In Surprise
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
Oscar Mayer “Knocks” Out Above-Norm Results
Oscar Mayer “Knocks” Out Above-Norm Results
‘A Table Set for Change’: Did Volvo’s Eco-Friendly Ad Hit the Mark?
‘A Table Set for Change’: Did Volvo’s Eco-Friendly Ad Hit the Mark?
Back to Its Roots: Jack Daniel’s Campaign Drives Top Decile Performance
Back to Its Roots: Jack Daniel’s Campaign Drives Top Decile Performance
From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
Small Package, Surprising Strength: Oikos’ Ad Launched on Super Bowl Weekend Scores Big with Viewers
Small Package, Surprising Strength: Oikos’ Ad Launched on Super Bowl Weekend Scores Big with Viewers
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior