Jul 17, 2023 by MediaPost
First-Half 2023 TV Impressions Up 5%, Ad Spend Down 7%
Jul 17, 2023 by TVREV
iSpot First-Half Report Reveals TV Shifts Already In Progress
Jul 14, 2023 by MediaPost
Strike Upside: Top Unscripted Shows Have Been Trending Upward
Jul 7, 2023 by WardsAuto
Ram Trucks Leads New Ranking of Most-Seen Auto TV Ads
Jul 6, 2023 by Fierce Pharma
AbbVie’s Skyrizi retakes TV drug ad spenders’ crown in June as overall spend falls by $40M
Jun 30, 2023 by WardsAuto
Mercedes-Benz Emphasizes Electric in Most-Seen Auto Ad
Jun 27, 2023 by Marketing Brew
Could this summer’s blockbuster season reach pre-Covid levels?
Jun 23, 2023 by WardsAuto
Alfa Romeo Touts Italian Roots in Most-Seen Auto TV Ad
Jun 17, 2023 by Deadline
‘The Flash’ Falls Down With $55M 3-Day Opening: Here’s Why
Jun 16, 2023 by WardsAuto
Two of Most-Seen Auto TV Ads Tout Chevrolet Trax, Silverado
Jun 14, 2023 by TV News Check
Independent Streaming Alliance (ISA) Announces Formation
Jun 13, 2023 by MediaPost
Indie Ad-Supported Streamers Form Alliance As Giants Dive Into FASTs
Jun 13, 2023 by Forbes
Keeping Score In Media Measurement 2023: Nielsen And Its Competitors
Jun 12, 2023 by TVTechnology
Indie Streamers, Broadcasters Launch Independent Streaming Alliance
May 19, 2023 by WardsAuto
Heartfelt Ode to Ram Owners Is Most-Seen Auto TV Ad
May 16, 2023 by AdAge
Nielsen Rival, iSpot.tv, Integrates with YouTube’s Data Clean Room
May 16, 2023 by Fierce Video
iSpot integrates measurement tools for Google’s YouTube, YouTube TV
May 5, 2023 by Media Marketing and Media
Skyrizi goes sky high, topping Rx and OTC brands in April
May 5, 2023 by WardsAuto
Mercedes-Benz Promises Thrills With Most-Seen Auto TV Ad
May 3, 2023 by MediaPost
NBCU Expands Content, Ad Deal With Twitter, Starting With Paris Olympics
May 3, 2023 by The Athletic
Kentucky Derby poised for big audience; NBA nets first-round win: Sports on TV
May 3, 2023 by MediaPost
Trump, DeSantis SuperPACs Ramp Up National TV Campaigns
May 2, 2023 by Next | TV
NewFronts: Amazon Has Bigger Ad Plans For Season 2 of ‘Thursday Night Football’
May 1, 2023 by MediaPost
Amazon Prime Video TV Ad Spend Up 72%, Industry-Wide Streaming TV Drops 21%
May 1, 2023 by Adweek
Prime Video Comes to Freevee While Fire TV Gets FAST at NewFronts
May 1, 2023 by The Wall Street Journal
Measurement Messiness Complicates TV’s Annual Sales Season
Apr 26, 2023 by AdAge
WHAT TUCKER CARLSON’S FOX NEWS EXIT MEANS FOR ADVERTISERS
Apr 26, 2023 by PROMAX
Promo Mojo: Discovery’s ‘Deadliest Catch’ Nets Top Slot
Apr 24, 2023 by MediaPost
Tucker Carlson Exits Fox News In The Wake Of Dominion Fallout
Apr 21, 2023 by TVTechnology
Survey: 74% of Brands, Agencies Expect to Increase or Maintain Upfront Spending
Apr 17, 2023 by Mobile Marketing
Advertisers upbeat over upfront commitments – report
Apr 13, 2023 by WardsAuto
Dodge Swarms Into Top Spot Among Most-Seen Auto TV Ads
Apr 9, 2023 by MediaPost
‘Super Mario Bros.’ Posts Biggest Theatrical Opening Of 2023 So Far
Apr 7, 2023 by MediaPost
Sports Gambling/Gaming Continues To Fuel More Sharp National TV Ad Growth
Mar 31, 2023 by Sportico
WWE RATINGS PUT THUMB ON SCALE OF RIGHTS NEGOTIATIONS
Mar 29, 2023 by ESPN
How college athletes face social media abuse from gamblers
Mar 29, 2023 by MediaPost
Game On! Game Show Network, Sony Make Upfront Pitches
Mar 27, 2023 by AdAge
TV MEASUREMENT SHOULD INCLUDE HOMES WITH NO TVS, RESEARCH GROUP SAYS
Mar 24, 2023 by AdAge
TOP 10 MARCH MADNESS ADVERTISERS SO FAR: DATACENTER WEEKLY
Mar 22, 2023 by Next | TV
Fox News Offers Upfront Buyers Lifestyle, Weather, Late Night, CTV Options
Mar 17, 2023 by Forbes
Media Audience Measurement Committee Includes Premium Video Providers Only
Mar 16, 2023 by Synopsis
First Look: OTT Virtual Conference 2023 Executive Summary
Nov 9, 2022 by Promax
Promo Mojo: Paramount Network Promotes ‘Yellowstone’ Premiere
Nov 8, 2022 by MediaPost
Fox Corp. Wins The Right To Buy FanDuel Option — At A Hefty Price
Nov 7, 2022 by Seeking Alpha
National CineMedia, Inc. (NCMI) Q3 2022 Earnings Call Transcript
Nov 4, 2022 by WardsAuto
Spending Boost Puts Chevrolet Atop Most-Seen Auto Ads Chart
Oct 27, 2022 by The New York Times
How Mike Lindell’s Pillow Business Propels the Election Denial Movement
Jun 16, 2022 by Adweek
NBCUniversal and iSpot Complete ‘Largest’ Industry Measurement Test
Jun 12, 2022 by The Wall Street Journal
Some Ads Play on Streaming Services Even When the TV Is Off, Study Finds
May 12, 2022 by Bloomberg