Mar 24, 2025 by The Measure
Women’s College Basketball Viewing Grows Even Without Caitlin Clark
Mar 21, 2025 by AdAge
Watch the Newest Commercials From Powerade, Hulu, Clover and More
Mar 20, 2025 by The Measure
Olive Garden, Applebee’s Dominate Casual Dining Streaming Ad SOV
Mar 20, 2025 by Ars Technica
Apple Loses $1B a Year on Prestigious, Minimally Viewed Apple TV+: Report
Mar 20, 2025 by The Prospector
The Door to Sports Betting Is Closed for Texans, But Can It Be Opened Soon?
Mar 17, 2025 by Crain's Cleveland Business
Progressive Eyeing NASCAR Team Sponsorship: Report
Mar 16, 2025 by Sports Business Journal
Sources: Progressive in Talks for NASCAR Team Deal
Mar 14, 2025 by WardsAuto
Hyundai Tops Latest Ranking of Most-Seen Auto TV Ads
Mar 12, 2025 by Marketing Brew
State Farm Taps Jason Bateman, Not Athletes, For March Madness Ad
Mar 12, 2025 by Fierce Pharma
AbbVie Regained TV Ad Spending Lead Amid February Slowdown, With Rinvoq and Skyrizi Back on Top
Mar 12, 2025 by Marketing & Pharma
Tuned In to Pharma: Pfizer, AbbVie Brand Ads, Plus Gsk and Lilly Awareness Spots Top February Perceptions
Mar 12, 2025 by AdAge
State Farm Taps Jason Bateman, Not Athletes, for March Madness Ad
Mar 7, 2025 by Marketing Brew
Advertisers Expect Ad Spend Slowdown Amid Tariff Uncertainty
Mar 7, 2025 by WardsAuto
Late-Night Talk Shows Drive Reach for VW’s Most-Seen Auto TV Ad
Mar 6, 2025 by The Wall Street Journal
Ontario’s Nice Rhetoric Is Over. Its Ad Campaign Touting Friendship Isn’t.
Mar 3, 2025 by The Measure
Ram Trucks Drives Up Automaker Streaming TV Ad SOV
Mar 3, 2025 by The Measure
Which Brands Advertised During 2025 Oscars? (Full List)
Feb 28, 2025 by Sportico
Proposed Pharma Ad Ban May Be a Bitter Pill to Swallow for Sports TV
Feb 27, 2025 by WardsAuto
Hockey, Basketball Provide Wide Reach for Latest Most-Seen Auto TV Ads
Feb 27, 2025 by The Measure
Liberty Mutual’s Hit ‘Farm’ Spot Maintains High Attention
Feb 26, 2025 by The Current
Blockgraph, VideoAmp Partner to Tie TV Ads to Sales Data
Feb 24, 2025 by The Measure
Michelob, Modelo Take Opposite Approaches To Streaming, Linear TV
Feb 24, 2025 by Moviz Ark
‘The Monkey’ Sets Neon 2nd Biggest Opening with $14M+ at the BO!!
Feb 21, 2025 by Sportico
ESPN Broke Up With MLB Because the Money Just Didn’t Add Up
Feb 21, 2025 by WardsAuto
Subaru Touts Reliability in Latest Most-Seen Auto TV Ad
Feb 21, 2025 by TVREV
TV Advertising Under Attack, “Landman” Is The New “Fire Country”
Feb 21, 2025 by The Measure
Progressive Owns 25% of Auto/General Insurance Ad SOV on Both Linear & Streaming
Feb 20, 2025 by StreamTV Insider
VideoAmp Ramps Sports Measurement Strategy With Dan Donnelly at the Helm
Feb 19, 2025 by Reuters
Fact Check: No Evidence Elon Musk Spent Millions of Dollars on Super Bowl Ads
Feb 19, 2025 by The Measure
Chick-fil-A Takes Biggest Bite of QSR Streaming TV Ad SOV
Feb 19, 2025 by Sports Business Journal
I’m Blue: Ford Using New Ad to Spotlight Omnipresence in Motorsports
Feb 19, 2025 by Spots n Dots
iSPOT.TV: Automakers Spend Big on NFL, NBA in Jan.
Feb 18, 2025 by Streaming Media
Roku Data Cloud Arrives—Is Data (Finally) Becoming More Transparent?
Feb 18, 2025 by Cable Spots
iSPOT.TV: Automakers Spend Big on NFL, NBA in Jan.
Feb 17, 2025 by The Measure
Rocket Records Consumer Intent Win Among Super Bowl Spots
Feb 17, 2025 by Moviz Ark
‘Captain America: Brave New World’ Set for $100M 4-Day Opening at the BO
Feb 16, 2025 by Chip Company
Captain America Brave New World Opening Weekend Box Office
Feb 15, 2025 by The Good Men Project
Telehealth Companies Boost Ad Spending While Taking on More Complex Medicine
Feb 14, 2025 by The Measure
Super Bowl Blowout Highlights Importance Of Exact-Ad Measurement
Feb 13, 2025 by Sherwood
Ford and General Motors Used to Be Mainstays of Super Bowl Ads, but No More
Feb 13, 2025 by The Desk
iSpot Offers Lower Super Bowl Lix Viewership Data Than Fox
Feb 13, 2025 by TVREV
For Now, Sports’ TV Approach Needs Both Linear and Streaming
Feb 13, 2025 by The Desk
iSpot Offers Lower Super Bowl LIX Viewership Data Than Fox
Feb 13, 2025 by Forbes
For Each Measurement Provider, Super Bowl LIX Delivered Strong Ratings
Feb 12, 2025 by Toronto Sun
Super Bowl ads hit $8 million; expect more AI and fewer movies
Feb 12, 2025 by Forbes
For Each Measurement Provider, Super Bowl LIX Delivered Strong Ratings
Feb 12, 2025 by Marketing & Pharma