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‘Challengers’ Serves Biggest U.S. Opening To Luca Guadagnino At $15M
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Automotive National TV Spending Down 9.1% Year-Over-Year
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TikTok Turns to Nuns, Veterans and Ranchers in Marketing Blitz
Mar 26, 2024 by Endpoints Rx
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US home flipping malaise pinches reality TV stars to contractors
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Hyundai Hopes to ‘Add More Joy’ in Most-Seen Auto TV Ad
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MarketingRx roundup: Pfizer, Lilly lead Academy Awards pharma ads
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Insurers, QSRs lead the way for national TV ad spend on NCAA men’s hoops
Mar 8, 2024 by Fierce Pharma
AbbVie leads DTC spend once again as overall spending drops like a stone in February
Feb 20, 2024 by The Wall Street Journal
Rivian Hires New Marketing Leader as It Prepares to Unveil First Economy Line
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More beauty brands advertised at the Super Bowl this year. Here’s how it paid off
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Patrick Mahomes seen as the NFL’s ‘most marketable player’
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The Audience For Super Bowl LVIII Grew By All Measurement Providers
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Pfizer, Astellas’ Super Bowl spots; Lilly debuts new Alzheimer’s ad
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Paramount Scores Ratings Win With Overtime Super Bowl, Swift
Feb 12, 2024 by The Wall Street Journal
Celebrity-Packed Super Bowl Ads Won the Game Within the Game, Surveys Show
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126.6 Million Viewers Watched Super Bowl, According to iSpot
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iSpot: BMW ad with Christopher Walken leads most-liked Big Game spots
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Kia, BMW, VW, Toyota Score High Among Super Bowl Spots
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State Farm, BMW, Google, Temu All Claim Super Bowl Ad Title
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No small potatoes: Pluto TV debuts first Super Bowl ad
Feb 8, 2024 by Adweek
Skechers Made Another Dull Super Bowl Ad. Yet, Sales Are Booming
Feb 8, 2024 by The New York Times
Kansas City Stars, With Help From Taylor Swift, Are Advertising Champs
Feb 8, 2024 by The Wall Street Journal
Super Bowl Ads: More Star Power, More Candy and Other Trends in Five Charts
Feb 7, 2024 by Sports Business Journal
Chiefs trio of Mahomes, Kelce, Reid continue to draw interest from advertisers
Feb 4, 2024 by The New York Times
N.F.L.’s Rapid Embrace of Gambling Creates Mixed Signals
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Crypto Marketers Have a New Target Audience: Your Mother
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Astellas Pharma returns to Super Bowl with updated Veozah commercial
Jan 30, 2024 by Marketplace