News

The latest thought leadership, blog posts, announcements and press mentions

October 10th, 2024 by The iSpot Team
How Flexible Data Matching Drives Results
October 7th, 2024 by Shelby Cornell
How Creative Testing Shapes Smarter Media Plans
October 1st, 2024 by The iSpot Team
De-Risk Your TV Ad Investments With Big Data
September 26th, 2024 by The iSpot Team
Messaging in Election Years: How to Know What’s Right for Your Brand
September 25th, 2024 by The iSpot Team
Representation Matters: A Look Into the iSpot Universe Spine
September 18th, 2024 by The iSpot Team
The Modern Solutions to the Biggest TV Measurement Challenges
September 17th, 2024 by Sophie Stahura
How Activision Scores Outcomes With Modern Sports Media Measurement
September 12th, 2024 by The iSpot Team
What Brands Need to Know About the Viewer Impact of Political Advertising
August 27th, 2024 by The iSpot Team
How College Football Viewing Could Realign For Conferences This Fall
August 26th, 2024 by The iSpot Team
Breaking Down Data Silos Across Platforms With SimpliSafe’s Jonathan Chin
August 21st, 2024 by Sammi Scharninghausen
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
August 14th, 2024 by Sammi Scharninghausen
Advancing TV Currency With Leslie Wood, iSpot Chief Research Officer