All News & Events

Brave New Worlds is a virtual summit hosted by our partner, Neustar, offering education, inspiration, and incredible networking opportunities for the marketing and analytics communities. Join us along with hundreds of executives, thought-leaders, and decision-makers online and check out our discussion with Deryck Boulanger, Senior Manager, Decision Science at Meta and Afia Sheikh, Senior Director,… Read More

2020 was an explosive year for CTV viewing and with this rapid growth, comes the need to better drive and measure the success of CTV and omnichannel campaigns. With already cookieless environments, like CTV, there needs to be a unifying source to bring together all things TV for marketers to better understand the path to… Read More

As the marketing and advertising industry continues to battle the complex challenges of the last year, the 2021 ANA Masters of Marketing Conference will showcase the creative thinking and inspirational strategies that CMOs from leading brands implemented to adapt to today’s evolving customer needs. These growth champions will share their stories of success based on… Read More

Streaming TV ads offer an effective, efficient way for advertisers to reach and convert new and existing audiences. However, when we think about OTT ad campaigns, they are often perceived at a national level. Learn how iSpot and Gamut are trailblazing a path for the often undervalued and under-appreciated area of local OTT advertising within… Read More

Connected TV has officially met the reach of broadcast television. Streaming and connected TV devices exploded in 2020 as more consumers stayed home and cut the cord. As of 2021, there were just shy of 214 million connected television users, and that number is projected to increase to 230 million by 2025. You’ll Learn The… Read More

Today’s marketing leaders are surrounded by more challenges than ever before. With changes in privacy legislation, data policies, consumer behavior, and an increasingly vast and complex technology landscape, it’s easy to see why it’s more important than ever for marketers to master their data and technology strategies. Yet, despite investing a third of their resources… Read More