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Immerse yourself into the future of TV and video ad measurement at the elegant Casa Del Mar. This iSpot hosted event will assemble leading marketers for an afternoon of in-depth discussions on enhancing ad effectiveness through the integration of creative, audience, and outcome measurement across social, digital, streaming, and linear platforms. Discover the latest trends,… Read More

In live sports advertising, audiences are everywhere and precision is everything. Old ways of accounting for viewership and outcomes no longer work. The key to success is maximizing the impact of cross-screen ads with new forms of precise measurement that didn’t previously exist—across all screens and throughout the full ad life cycle.  Uncover the dynamics… Read More