Wendy's Super Bowl Commercials

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Track Wendy's Super Bowl Ads!

The only fast food brand thus far to pre-release a Big Game ad, Wendy's is using its 30 seconds to freeze out McDonald's. In its generally anti-ice Super Bowl LII commercial—even going so far as to bring up the iceberg that sunk the Titanic—Wendy's promotes its never frozen beef patties and suggests viewers "skip the hamburgers at the frozen arches."