Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Common Sense Media TV Commercial, 'Device-Free Dinner: Basket' Feat. Will Ferrell

A man's family becomes disgruntled during dinner when he seems more concerned with his phone than with them. When he fails to give full attention to his wife's story about a dog she saw at the grocery store, his youngest daughter tells him to get off the phone and put it in the basket. The man is reluctant to do so, claiming the basket is already crowded, but after listening to his family's pleas he gives in. Unfortunately, he also finds a loophole, reasoning that he can still use his phone so long as it's in the basket.

Advertiser Profiles
Music
The song was created for this commercial
Mood
Funny
Actors - Add
Darlene Hunt ... Mother, Will Ferrell ... Father, Jake Brennan ... Son, Zoe Pessin ... Daughter
Production
Clay Weiner ... Director, Doug Chamberlain ... Director of Photography, Holly Vega ... Producer, Lisa Stockdale ... Producer
Agency
Goodby, Silverstein & Partners (Creative Agency), Biscuit Filmworks (Production Company)

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