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Data is based on life of ad, unless indicated otherwise
Attention Score
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Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
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Engagement Rating
Industry Share of Voice - past 2 weeks
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About Southwest Airlines TV Commercial, 'Behind Every Seat Is a Story: New Parents'
A couple rushes through a department store picking out items for their soon-to-be daughter. The mother-to-be informs the cashier that the baby is due in four hours, leaving the cashier looking puzzled as she glances at the woman's bump-free stomach. The father clarifies, saying they are adopting. As the new parents cradle their baby on the return flight home, Southwest Airlines claims it offers more non-stop flights so travelers can be there when it matters most.
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“That's Transfarency. Low Fares. Nothing to Hide.”
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Funny
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Rashida Jones ... Voice Over)
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