Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Truth TV Commercial, 'Adult Swim: Rainbow Lane Episode 2'

Truth and Adult Swim present the second episode of Rainbow Lane, in which the puppet Wally and his friend Aaliyah are nature watching while she teaches him new words. The next term is "targeting," demonstrated by a cat in a tree stalking a cardinal. Aaliyah offers another example: there are more cigarette ads in black neighborhoods than in others due to demographic targeting. When the bird flies over to the pair, the feline puppet attacks and sends up a flurry of crimson feathers, giving Wally a brutal lesson on the effects of targeting.

Advertiser
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Songs - Add
Mood
Funny
Actors - Add
None have been identified for this spot
Animals
Agency
72andSunny (Creative Agency), MediaCom (Media Agency)
Network

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