Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Common Sense Media TV Commercial, 'Cat Filter' Featuring Will Ferrell

As a mother and her children prepare to eat dinner together, she can't help but notice that her youngest daughter is feeling blue. The little girl remarks that she misses Daddy and then all of the children begin to bicker about who misses their dad the most. Ironically, their dad (played by Will Ferrell) is sitting right there at the table with them, but he's too distracted playing with cat filters on his phone to pay any attention to his family. Common Sense Media supports a #DeviceFreeDinner.

Advertiser Profiles
Music
The song was created for this commercial
Mood
Funny
Actors - Add
Darlene Hunt ... Mother, Will Ferrell ... Father, Jake Brennan ... Son, Zoe Pessin ... Older Daughter
Production
Clay Weiner ... Director, Doug Chamberlain ... Director of Photography, Holly Vega ... Producer, Lisa Stockdale ... Producer
Animals
Agency
Goodby, Silverstein & Partners (Creative Agency), Biscuit Filmworks (Production Company)
Network
NBC

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