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Industry Share of Voice - past 2 weeks
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About IBM Watson TV Commercial, 'Watson at Work: Healthcare'

In a hospital situated in a sleepy southwestern town, a doctor asks a young transfer if he misses the big city. He admits that he doesn't miss much, especially the traffic, when a nurse interrupts to alert the doctor that they have received the genomic data. The young protégé is mind-blown that a seemingly disadvantaged hospital has access to this type of analysis. The doctor cues IBM Watson who then gives the rundown of its ability to analyze millions of clinical and scientific reports from medical centers like Quest Diagnostics to help doctors specify cancer treatment based on patients' genomic profiles.

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Io Bottoms ... Nurse

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