As King Midas walks through a Midas automotive service center, everything he touches turns to gold. He announces that Midas offers limited lifetime guarantees on all kinds of automobile parts like struts, brakes and shocks. There are, however, some things he must keep his hands off of -- like the shop's pet golden retriever, for instance. It's a good thing he's not a dog person. Midas believes it is always a touch better.

Advertiser
Advertiser Profiles
Tagline
“Trust the Midas Touch.”
Songs - Add
None have been identified for this spot
Mood
Funny
Actors - Add
Corsica Wilson ... Customer, Tom Parker ... King Midas, Drew Rausch ... Midas employee
Characters
Animals
Agency
Nerland Agency (Agency), The Martin Agency (Creative Agency), The Martin Agency (Media Agency)

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