Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Crest Gum Detoxify TV Commercial, 'Iceberg'

This woman's dentist compared her teeth to an iceberg because there's a lot going on underneath her gums that she can't see. In order to protect her gums from harmful bacteria, she uses Crest Gum Detoxify which is said to neutralize harmful plaque bacteria.

Advertiser
Advertiser Profiles
Songs - Add
Mood
Active
Actors - Add
Jules Willcox ... Woman
Agency
Saatchi & Saatchi (Agency), Publicis North America (Creative Agency), Starcom MediaVest Worldwide (Media Agency)

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