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BelGioioso Sharp Provolone TV Commercial, 'Beautiful and Joyful'

Name: BelGioioso Sharp Provolone TV Commercial, 'Beautiful and Joyful'
Description: Errico Auricchio, the founder of BelGioioso Cheese, explains that his company's name means "beautiful and joyful." He tells his story about immigrating to America in the late 1970s and bringing cheese recipes over from Italy. Auricchio insists that people can taste "the BelGioioso difference" in his sharp provolone.

Errico Auricchio, the founder of BelGioioso Cheese, explains that his company's name means "beautiful and joyful." He tells his story about immigrating to America in the late 1970s and bringing cheese recipes over from Italy. Auricchio insists that people can taste "the BelGioioso difference" in his sharp provolone.